2019 MyLab Management with Pearson eText Access Code for Strategic Management and Competitive Advantage: Concepts and Cases
| By: | Jay Barney;William Hesterly |
| Publisher: | Pearson Education (US) |
| eText ISBN: | 9780135838914 |
| Edition: | 6 |
| Copyright: | 2020 |
| Format: | Online Resource |
Expires on May 16, 2027
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For strategic management courses.
Core strategic management concepts without the excess
Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has only 4 short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs.
In the 6th Edition, updated discussions and cases, and strategic management models that have emerged over the last few years have been added. A unique approach, along with these revisions, provide students with the tools they need for strategic analysis.