The Halal Frontier
Muslim Consumers in a Globalized Market| By: | J. Fischer |
| Publisher: | Springer Nature |
| Print ISBN: | 9780230114173 |
| eText ISBN: | 9780230119789 |
| Edition: | 0 |
| Copyright: | 2011 |
| Format: | Page Fidelity |
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In The Halal Frontier Johan Fischer shows that halal (literally lawful or permitted) is no longer an expression of esoteric forms of production, trade and consumption, but part of an expanding globalised market. This book explores modern forms of halal understanding and practice in the halal consumption of middle-class Malays in the diaspora.