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Cover image for book Advertising, Subjectivity and the Nineteenth-Century Novel

Advertising, Subjectivity and the Nineteenth-Century Novel

Dickens, Balzac and the Language of the Walls
By:S. Thornton
Publisher:Springer Nature
Print ISBN:9781349283958
eText ISBN:9780230236745
Edition:0
Copyright:2009
Format:Page Fidelity

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From 1830 to 1870 advertising brought in its wake a new understanding of how the subject read and how language operated. Sara Thornton presents a crucial moment in print culture, the early recognition of what we now call a 'virtual' world, and proposes new readings of key texts by Dickens and Balzac.