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Cover image for book The Discourse of Commercialization

The Discourse of Commercialization

A Multi-Perspectived Analysis
By:J. Crichton
Publisher:Springer Nature
Print ISBN:9780230579118
eText ISBN:9780230295230
Edition:0
Copyright:2010
Format:Page Fidelity

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An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges, the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teachers' professional lives.