Sport as a Business
International, Professional and Commercial Aspects| By: | H. Dolles |
| Publisher: | Springer Nature |
| Print ISBN: | 9780230249257 |
| eText ISBN: | 9780230306639 |
| Edition: | 0 |
| Copyright: | 2011 |
| Format: | Page Fidelity |
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Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization