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Cover image for book Market Entry in Japan

Market Entry in Japan

Theory and Management in a Turbulent Era
By:René Haak; Ulrike Haak
Publisher:Springer Nature
Print ISBN:9781403998606
eText ISBN:9780230582170
Edition:0
Copyright:2008
Format:Page Fidelity

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An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.