Strategic Management
| By: | H. Ansoff |
| Publisher: | Springer Nature |
| Print ISBN: | 9780230525481 |
| eText ISBN: | 9780230590601 |
| Edition: | 0 |
| Copyright: | 2007 |
| Format: | Page Fidelity |
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This book is the original text by H. Igor Ansoff, the pioneer of Strategic Management'. This is the founding work on Strategic Management, a concept at the core of modern business. This book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists.