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Cover image for book Rethinking Strategy

Rethinking Strategy

How to anticipate the future, slow down change, and improve decision making
By:Steve Tighe
Publisher:Wiley Professional Development (P&T)
Print ISBN:9780730368335
eText ISBN:9780730368373
Edition:1
Copyright:2019
Format:Reflowable

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The primary audience for this book are those individuals with a responsibility for the future performance of large to medium-sized organisations, i.e.

i)      Strategists - Internal managers and external consultants working in strategic planning, innovation, market research, marketing or foresight.

ii)    Senior decision makers - CEOs and senior managers

iii)  Tertiary Business and MBA schools