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Cover image for book Darwinian Fitness in the Global Marketplace

Darwinian Fitness in the Global Marketplace

Analysing the Competition
By:P. Rajagopal
Publisher:Springer Nature
Print ISBN:9780230369085
eText ISBN:9781137268334
Edition:0
Copyright:2012
Format:Page Fidelity

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Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Provides an in-depth analysis of a broad spectrum of important topics on competitive strategies and tactics.