Luxury Sales Force Management
Strategies for Winning Over Your Brand Ambassadors| By: | M. Merk |
| Publisher: | Springer Nature |
| Print ISBN: | 9781137347435 |
| eText ISBN: | 9781137347442 |
| Edition: | 0 |
| Copyright: | 2014 |
| Format: | Reflowable |
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The sales team can often make or break the success of new brands or products. This comprehensive guide provides strategies, models and checklists to help managers and directors strengthen the relationships of their firm's sales force with their own or other brands, maximizing turnover and profit in the long run.