The Psychology of Pro-Environmental Communication
Beyond Standard Information Strategies| By: | Christian A. Klöckner |
| Publisher: | Springer Nature |
| Print ISBN: | 9781137348319 |
| eText ISBN: | 9781137348326 |
| Edition: | 0 |
| Copyright: | 2015 |
| Format: | Reflowable |
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The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klöckner defines environmental communication, providing a comprehensive and up-to-date analysis of the issues involved in encouraging pro-environmental behaviour.