Harnessing Place Branding through Cultural Entrepreneurship
| By: | Author |
| Publisher: | Springer Nature |
| Print ISBN: | 9781137465153 |
| eText ISBN: | 9781137465160 |
| Edition: | 0 |
| Copyright: | 2015 |
| Format: | Reflowable |
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This book draws together three overlapping relationships and knowledge domains. These are the cultural entrepreneurship/creative industries, the public and/or private philanthropic contributions that have funded artistic production and the preservation and presentation of place brands as a mechanism to revitalize local economies and communities.