Hair and Hair Care
| By: | Dale H. Johnson |
| Publisher: | Taylor & Francis |
| Print ISBN: | 9780824793654 |
| eText ISBN: | 9781351443449 |
| Edition: | 1 |
| Copyright: | 1997 |
| Format: | Reflowable |
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Table of Contents
Reviews the chemical and physical properties, care and treatment of hair, including product development. The book discusses ethnic hair, its appropriate management measures and products; emphasizes manufacturing and sales strategies for domestic and international product viability; surveys instrumental methods for product performance evaluation; presents sensory and market research techniques for optimum consumer satisfaction; and more.