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Cover image for book Your Smart Retail Market Strategy Book

Your Smart Retail Market Strategy Book

By:Ho Eng Wah
Publisher:Author Solutions
Print ISBN:9781482881790
eText ISBN:9781482881806
Edition:0
Copyright:2017
Format:Reflowable

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The objectives of this book are: To share what are the excitements and challenges facing in the retailing industry. To create different strategies by using the right retail format strategy to meet the specific target market segment. How retailers able to create a competitive advantage edge over competitors in order to achieve sustainable growth in revenue and profit in the longer term for the organization. Successful SMART Retailing = How to define your SPECIFIC target market segment to MEET your customers needs and wants in order to create a competitive ADVANTAGE edge to achieve sustainable financial performance RESULTS by utilizing the current TECHNOLOGICAL advancement and implementing of ENTREPRENEURSHIP mindset.