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Cover image for book The Business Model

The Business Model

By:Alexander Chernev
Publisher:Cerebellum Press, Inc.
Print ISBN:9781936572458
eText ISBN:9781936572663
Edition:1
Copyright:2017
Format:Reflowable

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This book offers a systematic approach to identifying market opportunities and developing breakthrough business models. It outlines the key principles of business model generation, presents a framework for developing viable new offerings, and provides a set of practical tools for creating a meaningful value proposition that drives market success.