Public Relations In The Networked Publics
| By: | Bayram Oguz Aydin; Salih Gürbüz; Özlem Dugan |
| Publisher: | Peter Lang |
| Print ISBN: | 9783631803998 |
| eText ISBN: | 9783631811153 |
| Edition: | 1 |
| Copyright: | 2019 |
| Format: | Page Fidelity |
Lifetime - $92.06
eBook Features
Instant Access
Purchase and read your book immediately
Read Offline
Access your eTextbook anytime and anywhere
Study Tools
Built-in study tools like highlights and more
Read Aloud
Listen and follow along as Bookshelf reads to you
Details
Table of Contents
In terms of both public relations and advertising, organizations that use the opportunities of digital media might differentiate from others. This differentiation can provide advantages for organizations. However, there may be threats as well as the opportunities of the digital media. In this regard, it is tried to investigate how organizations benefit from digital media on the researches presented in this book.